(Case) Northstar Media · 2025
A headless CMS that scales with the newsroom.
Client · Northstar MediaYear · 2025Discipline · Web
The brief
Northstar's monolithic CMS was the bottleneck for a 200-journalist newsroom. We replaced it without a downtime window.
Our answer
A Next.js 15 / RSC reader experience over a typed headless layer with live preview, AI-assisted authoring, and edge-cached personalization at p95 < 80ms.
1.1s
p95 LCP
+3.4×
Editorial throughput
+27%
Ad RPM
Stack
Built with.
- Next.js
- Sanity
- Vercel Edge
- Redis
- Algolia
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